|
PR company /
identification strategy handling |
|
detailed annual PR plan
handling, selection of appropriate media |
|
selection of specific
journalists for closer, regular co-operation |
|
regular formation of
printed news |
|
regular communication
with chosen journalist |
|
regular co-operation
with ČTK |
|
formation of PR
articles |
|
tailor-made
organization of press conferences |
|
securing of PR
activities according to fairs, exhibitions and other company campaigns |
|
tailor-made PR Events
organizations |
|
monthly monitoring of
articles about the company / identification in |
|
selected media and ČTK |
|
monthly monitoring of
articles about competitors in selected media and ČTK |
|
monthly analysis of
monitoring |
|
regular reporting of PR
activities |